Is Your Executive Resume an Interesting Read?

by Meg Guiseppi on April 25, 2016

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Let’s face it.

Resumes are typically pretty boring, because of the inherent constraints in terms of formatting, length and necessary content . . . or so it would seem.

A resume usually starts with some kind of summary section that is a repository for lifeless relevant keywords and phrases, representing key areas of expertise.

The Experience section follows, often hitting only on a list of duties and responsibilities, with a few achievements sprinkled in.

Don’t get me wrong. Those things need to be there.

Unfortunately, many resumes stop there, and neglect any content that breathes life into them. They neglect the “personal” part of personal branding.

These kinds of resumes can be boring to write, but even more boring to read for the people tasked with assessing perhaps hundreds of potential candidates at any one time.

Imagine how it will perk them up and elevate your candidacy, if your resume immediately captures their interest because it doesn’t read like everyone else’s.

That alone will differentiate you as a candidate.

Then, once people start reading your personal brand story – showcasing how you get things done, what you’re like to work with, and how your leadership style positively impacts your employers – they connect with you and get a real feel for who you are.

Jazz up your executive resume with various strategies, such as:

  • Highlighting the things you’re passionate about doing at work and how those passions have benefited your employers.
  • Adding a quote of yours or an accolade for you by someone else, noting the value you offer.
  • See Think Like an Executive Resume Branding Pro – Build Your Personal Brand for plenty of tips to make your resume a more interesting read, and help you stand out and above the competition.

More About Personal Branding for Executive Job Search

The New 10-Step Executive Personal Branding Worksheet

The New 10-Step Executive Personal Branding Worksheet

How and Why Personal Branding Works

The Secret of Personal Branding – Be Authentic!

Is Your Executive Resume Still Partying Like It’s 1999?

How to Balance Personal Branding With Personal SEO

Think Like an Executive Resume Branding Pro

 

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How to Customize LinkedIn Invitations to Connect

by Meg Guiseppi on April 18, 2016

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When you’re proactively job-hunting, you need to keep a keen eye towards expanding your LinkedIn network to include people who can help you meet your career goals.

Considering that you may not know many of these people, you need to do your best to compel them to want to connect with you.

Without a second thought, most people quickly hit the “Connect” button on LinkedIn when they invite people to connect, and send off the invitation.

You know what happens next, because you probably receive many of these invitations yourself.

The recipient gets the following current default message:

“I’d like to add you to my professional network on LinkedIn.”

Such an anemic message offers no real reason to connect with the person.

Maybe you aren’t aware that you can personalize your invitations to connect.

Imagine how much a thoughtful customized message will differentiate you, reinforce your personal brand and position you as someone of interest. The recipient will probably readily accept your invitation.

Let them know why they should, or may want to, connect with you. Let them know a little about you and your brand. Let them know if you belong to one or more of the same LI Groups or alumni groups . . . or participate in any other activities they do.

For ideas on how to write branded, personalized invitations, see How to Connect on LinkedIn with People You Don’t Know . . . and Get Action.

It takes a little bit more effort to write a short personalized message for each new connection, but that time is well spent.

How to Personalize LinkedIn Invitations to Connect

According to LinkedIn Help, in an article updated in January 2016, here’s how to personalize LinkedIn invitations to connect from your desktop. [Please note: LinkedIn can, and does, change functionality regularly and without notice, so this may not still work as described here.]:

  • Move your cursor over the Down arrow, next to the “Connect” button in the top section of someone’s profile (just under their name).
  • Select “Personalize invitation” from the dropdown menu.
  • If the above option doesn’t exist, you can personalize your message by clicking the “Connect” button in the top section of their profile.
  • A prompt will appear that contains a text box to personalize your invitation message.
  • Note: This prompt will only appear if you don’t have “Personalize invitation” in the dropdown menu.

More About LinkedIn for Executive Job Search

Get the Most Out of LinkedIn

Essential Checklist to Optimize LinkedIn For Executive Job Search

If All Else Fails in Executive Job Search, Read the Directions

If All Else Fails in Executive Job Search, Read the Directions

How to Network Your Way Into a Great-Fit Executive Job

 

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