Executive Job Search: Update Your LinkedIn Network

by Meg Guiseppi on February 28, 2011

Get yourself into a regular routine (say, once a week or a few times a month) of posting status updates to your profile. Your updates sit at the top of your profile, so will likely be one of the first things people see when reviewing your profile. Your LinkedIn network is notified of your updates, keeping you top of mind with them, if you set up this action in “Settings”.

Some ideas for updates:

  • An online article, blog post, or white paper you’ve published
  • An event or seminar you’re presenting
  • A new project you’re working on
  • A promotion, transfer or new assignment
  • A comment you’ve made on a relevant blog that demonstrates your subject matter expertise
  • Professional development, training or new certification
  • A significant accomplishment or contribution to your company
  • Activities with your networks or LinkedIn Groups
  • An important seminar or event you’ll be attending or have attended
  • A community project you’re working on

Remember to add a link to more about the update, if applicable. The “updates” spot on your profile represents another opportunity to brand your profile with relevant key words, so keep your brand and ROI value in mind when you post an update.

Related posts:

My free Ebook – Executive Branding and Your LinkedIn Profile: How to Transform Your Executive Brand, Resume, and Career Biography Into a Winning LinkedIn Profile

How Recruiters and Employers Find Candidates on LinkedIn

How to Get the Best LinkedIn Recommendations

LinkedIn: Best Tactic for Undercover Executive Job Search

Power Your Executive Brand with LinkedIn Groups

Stalled Executive Job Search? Get Busy on LinkedIn and Twitter

The 20 Most Common LinkedIn Mistakes

{ 2 comments… read them below or add one }

1 Meg Guiseppi March 9, 2011 at 12:14 pm

So true, Ed! It’s almost like status updates and the professional headline are well-kept secrets. It seems that so few people take advantage of those 2 simple ways to make an impact with LinkedIn.

Thanks for your comments!

Best,
Meg

2 Ed Han March 9, 2011 at 12:03 pm

The status update (along with the headline) is easily the single most ignored or misused part of a person’s LinkedIn presence. It’s the only part of your profile that tells someone how recently you’ve been on LinkedIn, too.

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