Executive Branding: Personal vs Career Branding

June 30, 2010

Often used interchangeably, there is a difference between the two.

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New Book: Launchpad – Your Career Search Strategy Guide, Volume 3

June 28, 2010

“10 Steps To Your Authentic, Winning Personal Brand”, and other job search articles.

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LinkedIn: Best Tactic for Undercover Executive Job Search

June 25, 2010

You can easily optimize your LinkedIn profile to make it more search-friendly, without shouting out “I’m looking for a job”.

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Why Is It So Hard to Write My Own C-level Career Brand Biography?

June 22, 2010

Composing a biography (or any other career marketing document) can be overwhelming. It’s not easy to write about yourself. Knowing what to include, what not to include, how to write to the reader, and why hiring authorities care about your personality are just some of the stumbling blocks.
You may not understand the value of a [...]

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The True Measure of Your Executive Brand

June 18, 2010

For authentic branding, solicit and assess feedback from those who know you and your work best.

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FREE e-Book: Personal Branding and Job Search

June 15, 2010

Free, downloadable version of Launchpad: Your Career Search Strategy Guide (Vol. 1).

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Copyright 2009-2010, Meg Guiseppi, Executive Career Brand, All rights reserved.