Let’s establish a few first-step givens in executive job search that you need to do, before you even thinking about executive resume writing. Start with:
Personal branding − so you can define and communicate what you’re like to work with, how you accomplish things, and how you work with people. Branding helps you generate chemistry in your executive resume.
Executive resume-writing best practices in terms of value-driven content, formatting, grammar, etc.
Here are 2 tips you may not know for your resume that can help elevate the value you offer and catapult your job search forward. With adjustments, both of these tips also apply to writing your LinkedIn profile.
2 Tips to Brand and Improve Your Executive Resume
1. Add a quote to the “summary” section at the top.
Insert a short compelling quote from someone you’ve worked with about you and the value you offer.
Or include a quote of your own – something you’re known for saying. Or choose an inspiring quote that guides you, from an influencer or someone well-known in your industry.
Highlight it with italics and bolding to make it stand out, and consider placing it in a graphic box for even more emphasis.
A quote, in and of itself, makes your executive resume stand out.
But when the content of the quote is compelling, it helps people connect with who you are and the value you offer.
For your LinkedIn profile, obviously don’t pull a quote from one of the recommendations already sitting on your profile. Find a new quote to add.
2. Create a personal brand statement with personality.
Although personal branding should be evident across the content in your executive resume and LinkedIn profile, a stand-alone brand statement can have great impact.
But do more with your brand statement than simply listing relevant keywords and phrases.
Don’t forget the “personal” piece in personal branding. Give a feel for your personality.
Generate chemistry by weaving together those relevant keywords (typically these represent your key areas of expertise) with your key personal brand attributes.
Don’t shy away from telling people who you are, how you operate, what you’re passionate about, your leadership and management style, what you’re like to work with, etc.
How does the following vibrant brand statement grab you?
Do you get a feel for this COO/President turnaround management expert?
Entrepreneurial, persevering leader who takes on turnarounds that no one in their right mind would touch. Known for cutting to the core to identify organic business growth opportunities and reorganize to transform losers into profitable organizations.