My c-suite and senior-level executive clients often ask me why they need an executive brand biography and how to use it. A biography is a storytelling tool that breathes life into an otherwise flat rehash of your resume. For job search and career management, a bio affords the opportunity to …
Executive Career Management
Help! My LinkedIn Skills and Endorsements Are a Mess
A client of mine – a Chief Marketing Officer in global healthcare – posed a great question for me recently about LinkedIn skills. He posted the new LinkedIn content I had written for him, and was aggressively leveraging all LinkedIn features: “Quite a few people 'endorsed' me on LinkedIn, but …
Ignore the Hype! What Authentic Personal Branding Is and Is NOT
Personal branding continues to be a trending topic on job-search related social media because it’s such an integral part of successful executive job search and personal marketing. But so many people have so many conflicting things to say about it. Some truly grasp what personal branding …
5 Must-Do’s To Land More Executive Job Interviews
When you’re in executive job search mode, landing coveted job interviews is like hitting the jackpot. Sometimes you’re lucky, and job interviews come easily, despite your lack of focused and concerted effort. Most of the time, it takes planning, preparation and a lot of work to position …
Is Your Executive Resume an Interesting Read?
Let’s face it. An executive resume is typically pretty boring, because of the inherent constraints in terms of formatting, length and necessary content . . . or so it would seem. A resume usually starts with some kind of summary section that is a repository for lifeless relevant keywords and …
