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September 8, 2026 By Meg Guiseppi

How to Write a Dazzling LinkedIn Profile About Section

Over the years, I've reviewed many LinkedIn profiles of executive job seekers. And, even though by now they should know better, way too many have NO LinkedIn About section or a severely anemic one. These job seekers are neglecting a golden opportunity to tell their personal brand story and …

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July 20, 2026 By Meg Guiseppi

An Anemic, Skimpy LinkedIn Profile Is a BIG Mistake

I'm constantly surprised by how many executive job seekers still haven't fully embraced LinkedIn, and make this big LinkedIn mistake. Sure, they all at least have a presence on LinkedIn. However they usually have only a minimal profile. Too many of them have very little content in the many …

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June 22, 2026 By Meg Guiseppi

Executive Resume – LinkedIn Profile – Biography: Differences and Uses

Your resume, LinkedIn profile and biography are the most important pieces of content in your job search arsenal. But many executive don't know how to write and use each one in the best ways. These three pieces overlap in some regards, but are distinctly unique in other ways. Let's take a …

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June 8, 2026 By Meg Guiseppi

When Was the Last Time You Updated Your LinkedIn Profile?

All too many executives never update the content in their LinkedIn profiles. Instead, they follow a “build it and forget it” strategy with LinkedIn. They put up a perfunctory profile years ago – perhaps the last time they were job-hunting – and promptly forgot about it, once they landed a …

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May 26, 2026 By Meg Guiseppi

How Storytelling Makes Executive Resumes and LinkedIn Profiles Dazzle

The purpose of both your resume and LinkedIn profile is to market the potential value you offer, gain interviews and advance your job search. Storytelling plays a part here. Your value to your target employers is, of course, measured by various things. They include the skills and areas of …

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May 11, 2026 By Meg Guiseppi

How to Write An Irresistible Executive Resume in 10 Steps

When was the last time you used your executive resume? When was the last time you even thought about it, or looked at it? If you’re like many executive job seekers, you’ve either never needed a resume to get noticed and land a job . . . or it’s been many years since you’ve needed one . . . or …

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April 27, 2026 By Meg Guiseppi

Stop! Before You Write Your Executive Resume or LinkedIn Profile …

Before you dive into writing your executive resume and LinkedIn profile, you need to do 3 important things. The other day I was speaking with a senior-level executive job seeker in the healthcare industry who said she was not getting much response to her resume. We reviewed it together, and I …

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March 30, 2026 By Meg Guiseppi

Should I Use “Open To Work” on LinkedIn?

Are you wondering whether to use the green Open to Work banner on your profile, to signal your availability to recruiters and others? A time-honored job search strategy is not to reveal in your LinkedIn profile that you're unemployed. Hiring professionals typically prefer people who are employed. …

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December 15, 2025 By Meg Guiseppi

New Year. Time to Refresh Your Personal Brand?

personal branding

The new year is right around the corner. If you haven't done it recently, this is a good time to refresh your personal brand. For many of us, it's a time to reflect back, while planning forward. Why not take stock of your personal brand . . . while you're working on those New Year's …

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September 15, 2025 By Meg Guiseppi

15 Savvy Tips To Boost LinkedIn Profile Views

Whether you’re actively job hunting or just want people to take notice of you, bedazzle your LinkedIn profile. Build up your LinkedIn profile views and make it a traffic magnet. Besides being a social network, LinkedIn is a powerful search engine. People use the site to search for particular …

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Most Popular Articles

Guide to Executive Job Interviews: The How-To’s, Why’s and Best Practices

What Is Personal Branding? Do I Need a Personal Brand for Job Search?

25 Tips To Write an Executive Resume for Today’s Job Search

How to Write the Best Cover Letter for Executive Job Search

15 Savvy Tips To Boost LinkedIn Profile Views

How to Network Into the Goldmine of Hidden Executive Jobs

Build Winning Relationships with Executive Recruiters

Smart Executive Job Search: How To Sail Through Salary Negotiations

Meg earned 10 Personal Branding, Resume and Job Search Certifications including:

Certified Executive Resume Master (CERM)

Reach-Certified-Personal-Branding-Strategist

Reach Certified Social Branding Analyst

360Reach Assessment Analyst

 

 

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