Understandably, many executive job seekers struggle with putting themselves "out there" on social media. Some worry about online safety and protecting their privacy. Some just don't understand how important online presence is. This becomes a sticky issue . . . whether or not they must keep their …
Online Presence & Online Reputation Management
Are You Using LinkedIn Stories?
LinkedIn joined the "Stories" game recently, following the lead of Facebook, Instagram, SnapChat, WhatsApp and Pinterest and is only available on mobile for now. Like other new features, this may soon roll out to all members, whether they use desktop or mobile. Stories are a high-visibility …
3 Neglected, But Simple, Personal (Social) Branding Strategies
Some social branding strategies for executive job search take a lot of time to accomplish. I previously wrote an article that outlines important personal branding tips, 3 Juicy Insider LinkedIn Personal Branding Tips: Building Personal SEO by Fully Populating Your LinkedIn ProfileKeeping Your …
Personal SEO in Executive Job Search: What’s in a Name?
In the new world of executive job search, having a strong online presence requires Personal SEO (Search Engine Optimization). Do you have an unusual or uncommon first and/or last name that you've always disliked or even hated? Maybe you were teased about it when you were young? That could be a …
3 BIG Mistakes That Screw Up SEO for Your LinkedIn Profile Headline
I look at a lot of LinkedIn profiles of executive job seekers. All too often their LinkedIn profile headline needs major work. Many of them have not changed the default headline automatically populated for this spot, based upon their current, or most recent job title. A headline like “CIO at …