My c-suite and senior-level executive clients often ask me why they need an executive brand biography and how to use it. A biography is a storytelling tool that breathes life into an otherwise flat rehash of your resume. For job search and career management, a bio affords the opportunity to …
Online Presence & Online Reputation Management
Help! My LinkedIn Skills and Endorsements Are a Mess
A client of mine – a Chief Marketing Officer in global healthcare – posed a great question for me recently about LinkedIn skills. He posted the new LinkedIn content I had written for him, and was aggressively leveraging all LinkedIn features: “Quite a few people 'endorsed' me on LinkedIn, but …
5 Must-Do’s To Land More Executive Job Interviews
When you’re in executive job search mode, landing coveted job interviews is like hitting the jackpot. Sometimes you’re lucky, and job interviews come easily, despite your lack of focused and concerted effort. Most of the time, it takes planning, preparation and a lot of work to position …
How Building a Robust Online Presence Helps You Land The Best Executive Jobs
Do you think building an online presence doesn't matter much in job search? Executive recruiters and hiring decision makers routinely search for social proof (or online evidence). In other words, they need to corroborate the claims candidates make about themselves in their personal marketing …
Using Online Branding to Secure Your Dream Executive Position
Imagine getting a call for that senior-level executive position you’ve been longing for. It all goes well until the interviewers look at your social media profiles. There are some photos and posts you’d rather your prospective employer didn’t see, which reflect badly on your professional …
