Today’s job search is complicated. Get the help you need with my popular FREE weekly newsletter.
Smart job seekers educate themselves to learn the best methods and strategies to overcome challenges and Land a GREAT-FIT New Gig!™.
Sign up for my newsletter for advice about job search, personal branding, LinkedIn, networking, online presence, interviewing and so much more . . . and get my FREE ebook (more about the ebook below).
Here’s what one subscriber, a Senior Marketing Leader, had to say about the newsletter:
“Meg, I just got your Weekly Newsletter for the first time. Loved the content and the way it’s written! One article led me to another and another! I’ll have to spend more time getting caught up with all your content but please keep the Newsletter coming! Thank you!“
And here’s what a colleague of mine in the careers industry said:
“Meg, your newsletters are so informative and I enjoy your engaging writing style. Thank you for sharing your knowledge with the world!”
And another one from a legal recruiter posted on LinkedIn, about one newsletter issue in particular:
“You HAVE to check out Meg Guiseppi’s latest newsletter! It is full of some of the most amazing things! From lifehacks to resume and profile no-nos. Meg has you laughing and then running to write down her important guidance. This one is a winner!”
What You’ll Get in My Free Weekly Newsletter
My subscribers look forward to receiving the newsletter in their email inbox each week. It typically includes:
✅ Timely, relevant, and sometimes quirky stories and news from experts about job search trends and best practices.
✅ A savvy job search “Tip of the Week”
✅ My latest blog posts on all the job search elements . . . from targeting, research and personal branding to networking and interviewing, and all the way through to salary negotiation and career fulfillment.
✅ Special discount offers on ebooks and products
✅ Free resources on job search and all its elements
. . . PLUS, you’ll get my FREE ebook. This is my gift to you for trying my free weekly newsletter.
How My FREE LinkedIn eBook Will Help You
You have to be on LinkedIn. Otherwise, you may be invisible to the very people who can help you meet your job search and career goals.
Unfortunately, even having the best intentions, many of you are making serious mistakes with LinkedIn. You’re doing or neglecting things that:
- Sabotage your chances to attract the right people to your profile and you.
- Keep you from standing out among others competing against you for jobs you covet and deserve.
- Make the difference between landing a good-fit job faster and dealing with a protracted, frustrating job search.
For instance, here’s one of the LinkedIn mistakes from the ebook that I see a lot of job seekers making:
Neglecting Personal SEO (Search Engine Optimization)
Of all the LinkedIn mistakes you can make, not being mindful of Personal SEO and keyword density in your profile content ranks as one of the worst. When you have the right keywords in your profile, and plenty of them, your profile is more likely to land higher in LinkedIn search. Therefore, more people will view your profile. Use the relevant keywords you found when you did your targeting and research work.
At 8 pages, this ebook is quick to breeze through, but with 29 LinkedIn mistakes and how to fix them, it packs a solid punch, and will help you get a handle on doing LinkedIn right.
But don’t stop there.
For a deep dive into LinkedIn . . .
Get all you’ll need to know about LinkedIn in my comprehensive 137-page Essential LinkedIn Guide for Today’s Executive Job Search. Read about it and purchase it here.
The more you know about and use LinkedIn, the better you’ll look to the employers you want to work for. And the better you’ll be able to position yourself to land a job you covet and deserve.
For instance, do you know how to use these often overlooked LinkedIn sections and features?
- The Featured section
- Videos on LinkedIn
- #OpenToWork
- “Who Viewed Your Profile”
- Hashtags
- @mentions
- The publishing platform
- Comments
- I’ve devoted a full chapter to each of the above items, plus 30 more chapters that cover the full range of things you need to know about and do on LinkedIn.
Getting back to the FREE newsletter and ebook . . .
Sign up here to get my free newsletter, and stay up to date with the latest trends and strategies for today’s job search . . . and you’ll get my FREE ebook, Smart Personal Branding with LinkedIn.
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