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June 4, 2012 By Meg Guiseppi Leave a Comment

Personal Branding for Dummies® Hits the Bookstores

Personl Branding for Dummies

"Why is personal branding important? It allows you to show the world your best true self. It helps you align every part of your life with your characteristics, strengths, values, and goals. By doing so, you create a meaningful, lasting impression on everyone you meet. That impression can …

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January 23, 2012 By Meg Guiseppi Leave a Comment

Just Joined the New Work Coach Cafe Team

I was thrilled for Susan P. Joyce, my esteemed colleague and online job search guru, when she told me last month that she was about to purchase Work Coach Cafe, a widely-read and highly respected job search and career hub. I was even more thrilled when Susan invited me to join her new team of …

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December 30, 2009 By Meg Guiseppi 8 Comments

Health Insurance for Your Personal Brand – The 3 Cs

Want to safeguard your executive personal brand and keep it working for you? Practice the 3 Cs of brand communication – the cornerstone of personal branding. William Arruda and Kirsten Dixson, who innovated the strategy in their benchmark Career Distinction: Stand Out by Building Your Brand, say …

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20 Little-Known, Insider Tips to Accelerate Your Executive Job Search. My ebook will help you land a great-fit new gig faster!

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