Want to safeguard your executive personal brand and keep it working for you? Practice the 3 Cs of brand communication – the cornerstone of personal branding. William Arruda and Kirsten Dixson, who innovated the strategy in their benchmark Career Distinction: Stand Out by Building Your Brand, say …
Executive Job Search
2010 Top 10 Executive Personal Branding and Job Search Trends
Things have changed in the world of work and executive job search. Tried and true methods still apply, but the impact of the Internet and our recovering job market require building a different kind of job search strategy and becoming much more proactive. In a nutshell, what you need to do …
4 Quick Online Personal Brand-Building Strategies for Executive Job Search
So many senior-level executives I talk with have no idea that most recruiters and hiring decision makers are searching online to source and vet candidates, before deciding whether to talk with them. If you're invisible online, you may not exist to them. Anyone who is job-hunting needs to have …
Twitter Do, Twitter Don’t. If You’re Going to Re-tweet, Do it Right!
I love Twitter. I've connected with some amazing people, built evangelism for my brand, generated some buzz around my business, and yes, had fun doing it! Not much for chit-chatting in my tweets, I've developed a solid strategic plan to best leverage Twitter for my personal branding and business …