When I first viewed the LinkedIn profile photo of a certain client (a CFO job seeker), I knew something was fishy. A dashing 30-something man was smiling at me with perfect teeth, perfect hair, and a perfectly chiseled face. Based on his career history, I knew my client had to be around 50. He …
Deadly LinkedIn Mistake: Anemic, Skimpy Profile
I'm constantly surprised by how many executive job seekers still haven't fully embraced LinkedIn. I'm surprised by how many make this big LinkedIn mistake. Sure, they all at least have a presence on LinkedIn. However they usually have only a minimal profile. Too many of them have very little …
Get the Most Out of LinkedIn for Job Search – Part 2
Earlier I published the first in a compilation of articles I wrote about LinkedIn for job search and personal branding. This post adds 7 more juicy LinkedIn articles to that mix. Clearly, using LinkedIn for job search is a topic I write about frequently . . . probably more than any other. It’s …
How to Write and Use An Executive Brand Biography
My c-suite and senior-level executive clients often ask me why they need an executive brand biography and how to use it. A biography is a storytelling tool that breathes life into an otherwise flat rehash of your resume. For job search and career management, a bio affords the opportunity to …
How to Write a Dazzling LinkedIn About Section
Over the years, I've reviewed many LinkedIn profiles of executive job seekers. And, even though plenty of evidence is stacked against it, way too many have NO About section or a severely anemic one. These job seekers are neglecting a golden opportunity to tell their personal brand …
